{"id":239228,"date":"2022-03-30T06:58:00","date_gmt":"2022-03-30T04:58:00","guid":{"rendered":"https:\/\/www.travelreport.se\/?p=239228"},"modified":"2022-03-30T06:58:00","modified_gmt":"2022-03-30T04:58:00","slug":"first-camp-koncernen-forvarvar-leksand-resort","status":"publish","type":"post","link":"https:\/\/www.travelreport.se\/da\/first-camp-koncernen-forvarvar-leksand-resort\/","title":{"rendered":"First Camp-koncernen f\u00f6rv\u00e4rvar Leksand Resort"},"content":{"rendered":"
\"First
Foto:First Camp\"First<\/figcaption><\/figure>\n\n\n\n

First Camp, Skandinaviens st\u00f6rsta campingkoncern, f\u00f6rv\u00e4rvar Leksand Resort AB, en ledande koncern i Dalarnas bes\u00f6ksn\u00e4ring d\u00e4r Leksand Sommarland, cateringverksamhet, stugby och camping p\u00e5 femstj\u00e4rniga Leksand Strand samt hotell- och konferensverksamheten Moskogen s\u00e5v\u00e4l som restaurangverksamheten vid Tegera Arena ing\u00e5r. F\u00f6rv\u00e4rvet blir First Camp-koncernens sjunde destination i Dalarna.<\/strong><\/p>\n\n\n\n

Leksand Resort AB har genomg\u00e5tt en imponerande utveckling de senaste \u00e5ren och v\u00e4ntas i \u00e5r oms\u00e4tta cirka 150 miljoner SEK. Totalt i verksamheten vid Leksand Strand finns cirka 222 stugor, 400 campingtomter, 20 glampingt\u00e4lt som tillsammans med Leksand Sommarland och Moskogens hotell- och konferensanl\u00e4ggning samt Mat vid Siljans omfattande restaurangverksamhet, idag skapar \u201dSveriges mest upplevelserika familjeresort\u201d.<\/p>\n\n\n\n

\u201dLeksand Resort \u00e4r en v\u00e4lsk\u00f6tt verksamhet med stark marknadsposition, god l\u00f6nsamhet och ljusa framtidsutsikter. Som ny \u00e4gare kan vi tillf\u00f6ra kapital till fortsatta investeringar, och vi ser flera samarbetsomr\u00e5den med v\u00e5r \u00f6vriga verksamhet. Som ett exempel kan vi paketera boende p\u00e5 v\u00e5ra \u00f6vriga sex destinationer i Dalarna med biljetter till Leksand Sommarland. Leksand Resort kommer att styras som ett eget dotterbolag i v\u00e5r koncern, under eget varum\u00e4rke och med samma lokala team som idag<\/em>\u201d, s\u00e4ger First Camps koncernchef Johan S\u00f6\u00f6r.<\/p>\n\n\n\n

\u201dDet k\u00e4nns helt r\u00e4tt att nu l\u00e4mna \u00f6ver till First Camp-koncernen, som har finansiella muskler att forts\u00e4tta satsa p\u00e5 Leksand Resort och ta verksamheten vidare till nya h\u00f6jder. First Camp har mycket kompetens och har redan m\u00e5nga b\u00e4ddar i Siljansbygden vilket kommer att ge goda samordningsvinster och fantastiska m\u00f6jligheter att utveckla Leksand Resort med dess alla verksamheter. Jag har ocks\u00e5 tackat ja till att forts\u00e4tta i Leksand Resorts styrelse och ser fram emot att bidra i den fortsatta utvecklingen<\/em>\u201d, s\u00e4ger Leksand Resort AB:s nuvarande styrelseordf\u00f6rande Kent L\u00f6vgren som \u00e4ven representerar s\u00e4ljargruppen.<\/p>\n\n\n\n

\u201dJag och mina kollegor i ledningsgruppen \u00e4r v\u00e4ldigt glada \u00f6ver den h\u00e4r l\u00f6sningen och det k\u00e4nns bra att v\u00e5ra nya \u00e4gare vill beh\u00e5lla v\u00e5rt nuvarande varum\u00e4rke och forts\u00e4tta bygga vidare p\u00e5 den starka marknadsposition Leksand Resort har idag. Vi \u00e4r \u00f6vertygad om att tillsammans med First Camp-koncernen \u00e4r framtiden mycket ljus\u201d,<\/em> s\u00e4ger Leksand Resort AB:s VD Rony Forsberg.<\/p>\n\n\n\n

Tilltr\u00e4de sker den 31 mars. First Camp har redan verksamhet i Mora, Orsa, R\u00e4ttvik, Borl\u00e4nge och Falun och Leksand Resort blir koncernens sjunde destination i Dalarna. Leksand Resort kommer att \u00e4gas av First Camp-koncernens bolag United Camping Campsite HoldCo AB, ett systerbolag till First Camp Group AB och allts\u00e5 styras som ett eget dotterbolag inom koncernen. \u00c4gandet ligger d\u00e4rmed utanf\u00f6r obligationsstrukturen i First Camp Group AB.<\/p>","protected":false},"excerpt":{"rendered":"

First Camp, Skandinaviens st\u00f6rsta campingkoncern, f\u00f6rv\u00e4rvar Leksand Resort AB, en ledande koncern i Dalarnas bes\u00f6ksn\u00e4ring d\u00e4r Leksand Sommarland, cateringverksamhet, stugby och camping p\u00e5 femstj\u00e4rniga Leksand Strand samt hotell- och konferensverksamheten Moskogen s\u00e5v\u00e4l som restaurangverksamheten vid Tegera Arena ing\u00e5r. F\u00f6rv\u00e4rvet blir First Camp-koncernens sjunde destination i Dalarna. Leksand Resort AB har genomg\u00e5tt en imponerande utveckling de […]<\/p>\n","protected":false},"author":25,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[184],"tags":[3718,761],"class_list":["post-239228","post","type-post","status-publish","format-standard","hentry","category-turism","tag-caping","tag-first-camp"],"acf":[],"yoast_head":"\nFirst Camp-koncernen f\u00f6rv\u00e4rvar Leksand Resort – Travel Report<\/title>\n<meta name=\"description\" content=\"First Camp-koncernen f\u00f6rv\u00e4rvar Leksand Resort \u2013 L\u00e4s senaste nyheterna fr\u00e5n resebranschen p\u00e5 Travel Report.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.travelreport.se\/da\/first-camp-koncernen-forvarvar-leksand-resort\/\" \/>\n<meta property=\"og:locale\" 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