{"id":239523,"date":"2022-06-10T07:01:00","date_gmt":"2022-06-10T05:01:00","guid":{"rendered":"https:\/\/www.travelreport.se\/?p=239523"},"modified":"2022-06-10T07:01:00","modified_gmt":"2022-06-10T05:01:00","slug":"visit-smaland-lanserar-app-for-att-locka-semesterfirare-till-smaland","status":"publish","type":"post","link":"https:\/\/www.travelreport.se\/da\/visit-smaland-lanserar-app-for-att-locka-semesterfirare-till-smaland\/","title":{"rendered":"Visit Sm\u00e5land lanserar app f\u00f6r att locka semesterfirare till Sm\u00e5land"},"content":{"rendered":"<figure class=\"wp-block-image is-resized\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/resources.mynewsdesk.com\/image\/upload\/ar_16:9,c_fill,dpr_auto,f_auto,g_auto,q_auto:good,w_746\/sbbnhxbtrxz4pdbazelk\" alt=\"Youtubern Tomu bes\u00f6ker Filmbyn Sm\u00e5land f\u00f6r att utf\u00f6ra n\u00e5gra av de 100 uppdrag som finns i appen &quot;Sm\u00e5l\u00e4ndska skatter&quot;.\" width=\"838\" height=\"472\"\/><figcaption>Youtubern Tomu bes\u00f6ker Filmbyn Sm\u00e5land f\u00f6r att utf\u00f6ra n\u00e5gra av de 100 uppdrag som finns i appen &#8221;Sm\u00e5l\u00e4ndska skatter&#8221;.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">I sommar ska Sm\u00e5land vara det naturliga semesterresm\u00e5let f\u00f6r hela\u00a0familjen. Med appen \u201cSm\u00e5l\u00e4ndska skatter\u201d kan svenska turister uppt\u00e4cka Sm\u00e5lands bes\u00f6ksm\u00e5l \u2013 samtidigt som anv\u00e4ndaren samlar\u00a0po\u00e4ng genom att utf\u00f6ra uppdrag i en form av gamification.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sm\u00e5lands Turism \u00e4r en av tre l\u00e4nsturismorganisationer i Sm\u00e5land under samlingsnamnet Visit Sm\u00e5land.&nbsp;P\u00e5 uppdrag av Region J\u00f6nk\u00f6pings l\u00e4n st\u00f6ttar Sm\u00e5lands Turism bes\u00f6ksn\u00e4ringen i J\u00f6nk\u00f6pings l\u00e4n, bland annat&nbsp;genom en sommarkampanj riktad mot de svenska turisterna.<em><br \/>\u2013 P\u00e5 kampanjsajten guide.visitsmaland.se har l\u00e4nets f\u00f6retag inom bes\u00f6ksn\u00e4ringen m\u00f6jlighet att synas kostnadsfritt<br \/>och d\u00e4rigenom f\u00e5 synlighet i marknadsf\u00f6ringen av l\u00e4net,&nbsp;<\/em>ber\u00e4ttar Helene Berg, vd p\u00e5 Sm\u00e5lands Turism.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>APP MED SM\u00c5L\u00c4NDSKA REFERENSER<\/strong><br \/>\u00c5rets kampanjnyhet \u00e4r appen \u201cSm\u00e5l\u00e4ndska skatter\u201d som blir en f\u00f6rl\u00e4ngd arm av kampanjsajten guide.visitsmaland.se.<em><br \/>\u2013 Nu k\u00f6r vi i g\u00e5ng tredje sommaren och i \u00e5r fokuserar vi p\u00e5 att attrahera barnfamiljerna, d\u00e4rf\u00f6r lanserar vi en app&nbsp;d\u00e4r b\u00e5de turister och inv\u00e5nare f\u00e5r tips p\u00e5 aktiviteter, bes\u00f6ksm\u00e5l och mysiga g\u00e5rdscaf\u00e9er genom gamification,&nbsp;<\/em>s\u00e4ger Helene Berg.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I appen anv\u00e4nds typiska sm\u00e5l\u00e4ndska ikoner, till exempel avatarer av polkagrisen, ostkakan och sagoprinsessan.&nbsp;Anv\u00e4ndaren kan \u00e4ven samla m\u00e4rken i en speldel som g\u00e5r ut p\u00e5 att samla po\u00e4ng genom att utf\u00f6ra uppdrag \u2013 allt&nbsp;kopplat till platser och f\u00f6retag i J\u00f6nk\u00f6pings l\u00e4n. Totalt finns det 100 uppdrag att klarmarkera i appen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>V\u00c4LK\u00c4ND YOUTUBER GUIDAR<\/strong><br \/>Under kampanjen kommer flertalet inspirat\u00f6rer att uppt\u00e4cka Sm\u00e5land med hj\u00e4lp av appen. En av dem \u00e4r Youtubern&nbsp;Tomu, med \u00f6ver 300 000 f\u00f6ljare.<em><br \/>\u2013 Vi kunde inte ha hittat en b\u00e4ttre influencer f\u00f6r att visa upp appen. Tomu \u00e4r en favorit hos barnen och har f\u00e5tt stor<br \/>uppm\u00e4rksamhet n\u00e4r han varit runt i Sm\u00e5land f\u00f6r att testa uppdragen,&nbsp;<\/em>s\u00e4ger Helene Berg.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">F\u00f6r att lyfta cyklingen i l\u00e4net har man \u00e4ven valt att forts\u00e4tta samarbetet med lokala cykelinspirat\u00f6ren Elna Dahlstrand.&nbsp;Elna och dottern Lovis kommer att prova p\u00e5 uppdragen p\u00e5 mountainbike-anl\u00e4ggningarna.<em><br \/>\u2013 Cykling forts\u00e4tter att v\u00e4xa lavinartat och vi st\u00e5r starka i konkurrensen, inte minst genom Isabergs satsning i \u00e5r med&nbsp;invigningen av Nordens st\u00f6rsta pumptrack. Cyklingen f\u00f6rl\u00e4nger sommars\u00e4songen och \u00e4ven appen kommer att leva&nbsp;kvar efter sommaren,<\/em>s\u00e4ger&nbsp;Helene Berg.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ytterligare en inspirat\u00f6r f\u00f6r sommaren \u00e4r Gr\u00e4nnabon Linn\u00e9a Rolfsson som driver Instagramkontot Hemlikheter.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>* Appen \u201cSm\u00e5l\u00e4ndska skatter\u201d lanseras den 14 juni 2022.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Enligt pressmeddelande<em><br \/><\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a rel=\"noreferrer noopener\" href=\"http:\/\/www.facebook.com\/sharer.php?u=https:\/\/www.mynewsdesk.com\/se\/smaalands-turism\/pressreleases\/visit-smaaland-lanserar-app-foer-att-locka-semesterfirare-till-smaaland-3187893&amp;t=Visit%20Sm%C3%A5land%20lanserar%20app%20f%C3%B6r%20att%20locka%20semesterfirare%20till%20Sm%C3%A5land\" target=\"_blank\"><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>I sommar ska Sm\u00e5land vara det naturliga semesterresm\u00e5let f\u00f6r hela\u00a0familjen. Med appen \u201cSm\u00e5l\u00e4ndska skatter\u201d kan svenska turister uppt\u00e4cka Sm\u00e5lands bes\u00f6ksm\u00e5l \u2013 samtidigt som anv\u00e4ndaren samlar\u00a0po\u00e4ng genom att utf\u00f6ra uppdrag i en form av gamification. Sm\u00e5lands Turism \u00e4r en av tre l\u00e4nsturismorganisationer i Sm\u00e5land under samlingsnamnet Visit Sm\u00e5land.&nbsp;P\u00e5 uppdrag av Region J\u00f6nk\u00f6pings l\u00e4n st\u00f6ttar Sm\u00e5lands Turism [&hellip;]<\/p>\n","protected":false},"author":25,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[184],"tags":[3813,1911,193],"class_list":["post-239523","post","type-post","status-publish","format-standard","hentry","category-turism","tag-appen","tag-smaland","tag-tag-turism"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Visit Sm\u00e5land lanserar app f\u00f6r att locka semesterfirare till Sm\u00e5land &#8211; Travel Report<\/title>\n<meta name=\"description\" content=\"Visit Sm\u00e5land lanserar app f\u00f6r att locka semesterfirare till Sm\u00e5land \u2013 L\u00e4s senaste nyheterna fr\u00e5n resebranschen p\u00e5 Travel Report.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.travelreport.se\/da\/visit-smaland-lanserar-app-for-att-locka-semesterfirare-till-smaland\/\" \/>\n<meta property=\"og:locale\" content=\"da_DK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Visit Sm\u00e5land lanserar app f\u00f6r att locka semesterfirare till Sm\u00e5land &#8211; 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