{"id":300548,"date":"2025-07-16T11:26:45","date_gmt":"2025-07-16T09:26:45","guid":{"rendered":"https:\/\/www.travelreport.se\/?p=300548"},"modified":"2025-07-16T11:26:45","modified_gmt":"2025-07-16T09:26:45","slug":"ny-sifoundersokning-har-ar-svenskarnas-basta-och-samsta-semestervanor","status":"publish","type":"post","link":"https:\/\/www.travelreport.se\/da\/ny-sifoundersokning-har-ar-svenskarnas-basta-och-samsta-semestervanor\/","title":{"rendered":"Ny Sifounders\u00f6kning: H\u00e4r \u00e4r svenskarnas b\u00e4sta \u2013 och s\u00e4msta \u2013 semestervanor"},"content":{"rendered":"

Mindre sk\u00e4rmtid, solstolspaxning och toalettbes\u00f6k i havet. N\u00e4r semestern b\u00f6rjar l\u00e4mnar m\u00e5nga svenskar vardagens regler hemma. En ny Sifounders\u00f6kning fr\u00e5n TUI visar vad vi egentligen g\u00f6r p\u00e5 semestern \u2013 p\u00e5 gott och ont.<\/p>\n\n\n\n

I unders\u00f6kningen, genomf\u00f6rd av Kantar Media p\u00e5 uppdrag av TUI<\/a>, har svenskarnas semesterbeteenden kartlagts. B\u00e5de de vanliga och de mer ov\u00e4ntade. Resultatet visar att en majoritet minskade sin sk\u00e4rmtid och prioriterade familjetid under sin senaste resa. Drygt h\u00e4lften av de tillfr\u00e5gade uppger detta. N\u00e4stan lika m\u00e5nga (49 procent) s\u00e4ger att de unnade sig att sova utan v\u00e4ckarklocka.<\/p>\n\n\n\n

\u2013 Det finns en del intressanta skillnader i v\u00e5ra semesterbeteenden beroende p\u00e5 faktorer som \u00e5lder, inkomst och livssituation. Men n\u00e5got som f\u00f6renar \u00e4r att semestern ses som en tid f\u00f6r gemenskap, \u00e5terh\u00e4mtning och spontanitet, s\u00e4ger\u00a0Dian Martinez Valencia, kommunikationsansvarig p\u00e5 TUI.<\/p>\n\n\n\n

Ett beteende som diskuterats flitigt i sociala medier den senaste tiden \u00e4r om det \u00e4r okej att paxa solstolar p\u00e5 stranden eller vid poolen. Enligt unders\u00f6kningen uppger knappt en av tio svenskar (9 procent) att de paxat en solstol under sin senaste semester. Dock \u00e4r siffran n\u00e5got h\u00f6gre bland barnfamiljer (14 procent) och h\u00f6ginkomsttagare (12 procent).

\u2013 Vi vet att solstolspaxning f\u00f6rekommer p\u00e5 vissa hotell och resm\u00e5l, men v\u00e5r uppfattning \u00e4r att det inte \u00e4r s\u00e4rskilt utbrett bland nordiska resen\u00e4rer. Det \u00e4r upp till varje hotell att s\u00e4tta sina egna regler f\u00f6r detta. P\u00e5 v\u00e5rt koncepthotell TUI Blue Village Nausicaa Beach<\/a> p\u00e5 Cypern har vi till exempel inf\u00f6rt ett nytt system d\u00e4r varje g\u00e4st tilldelas en specifik solstol och parasoll f\u00f6r hela vistelsen, s\u00e4ger Dian Martinez Valencia<\/strong>, kommunikationsansvarlig hos TUI.<\/p>\n\n\n\n

Kiss i havet \u2013 en generationsfr\u00e5ga?
<\/strong>En av tio svenskar erk\u00e4nner att de kissade i havet under sin senaste semester. Bland yngre resen\u00e4rer (18\u201325 \u00e5r) \u00e4r beteendet mer utbrett \u2013 15 procent s\u00e4ger att de l\u00e4ttat p\u00e5 trycket i det stora bl\u00e5 under sin senaste resa. Bland \u00e4ldre (56\u201379 \u00e5r) \u00e4r det betydligt f\u00e4rre, endast 5 procent.
<\/p>\n\n\n\n

Topp 5: Svenskarnas vanligaste (o)vanor p\u00e5 semestern<\/strong><\/p>\n\n\n\n

    \n
  1. Mer familjetid borta fr\u00e5n sk\u00e4rmar \u2013 51 procent<\/li>\n\n\n\n
  2. Sova utan v\u00e4ckarklocka \u2013 49 procent<\/li>\n\n\n\n
  3. Dela en \u00f6l eller drink med en fr\u00e4mling \u2013 13 procent<\/li>\n\n\n\n
  4. Klaga p\u00e5 andra turister \u2013 13 procent<\/li>\n\n\n\n
  5. Kissa i havet \u2013 10 procent<\/li>\n<\/ol>\n\n\n\n

    Om unders\u00f8gelsen
    <\/strong>Unders\u00f6kningen har genomf\u00f6rts i Kantar Medias Sifopanel via en onlineenk\u00e4t och med ett representativt urval. Totalt har 1 054 personer i \u00e5ldrarna 18\u201379 \u00e5r deltagit i unders\u00f6kningen. Unders\u00f6kningen genomf\u00f6rdes den 7-10 maj 2025.<\/p>\n\n\n\n

    Bilag<\/u><\/strong>

    N\u00e4r vi \u00e4r p\u00e5 semester anammar vi ofta beteenden som skiljer sig fr\u00e5n v\u00e5ra vanliga vanor hemma. T\u00e4nk nu p\u00e5 din senaste semester utomlands utanf\u00f6r Norden. Gjorde du n\u00e5got av f\u00f6ljande under den semestern?\u00a0Flera svar m\u00f6jliga.<\/em><\/p>\n\n\n\n

    <\/td>Total 2025
    <\/strong>N = 1054<\/em><\/td><\/tr>
    Tillbringade mer tid \u00e4n vanligt med min familj\/reses\u00e4llskap, borta fr\u00e5n sk\u00e4rmar<\/td>51 %<\/td><\/tr>
    Sov utan v\u00e4ckarklocka<\/td>49 %<\/td><\/tr>
    Drack en \u00f6l\/cocktail med fr\u00e4mlingar<\/td>13 %<\/td><\/tr>
    Klagade p\u00e5 andra turister<\/td>13 %<\/td><\/tr>
    Kissade i havet<\/td>10 %<\/td><\/tr>
    Hade mer sex \u00e4n vanligt<\/td>10 %<\/td><\/tr>
    Paxade en solstol med en handduk<\/td>9 %<\/td><\/tr>
    Undvek att prata svenska n\u00e4r jag h\u00f6rde andra landsm\u00e4n<\/td>6 %<\/td><\/tr>
    Delade inneh\u00e5ll p\u00e5 sociala medier f\u00f6r att g\u00f6ra v\u00e4nner\/familj avundsjuka<\/td>6 %<\/td><\/tr>
    \u00c5t p\u00e5 en restaurang med meny p\u00e5 svenska<\/td>5 %<\/td><\/tr>
    Hoppade ”bomben” i poolen<\/td>3 %<\/td><\/tr>
    Badade naken<\/td>2 %<\/td><\/tr>
    Ingen av ovanst\u00e5ende<\/td>23 %<\/td><\/tr>
    Ved ikke<\/td>3 %<\/td><\/tr><\/tbody><\/table><\/figure>","protected":false},"excerpt":{"rendered":"

    Mindre sk\u00e4rmtid, solstolspaxning och toalettbes\u00f6k i havet. N\u00e4r semestern b\u00f6rjar l\u00e4mnar m\u00e5nga svenskar vardagens regler hemma. En ny Sifounders\u00f6kning fr\u00e5n TUI visar vad vi egentligen g\u00f6r p\u00e5 semestern \u2013 p\u00e5 gott och ont. I unders\u00f6kningen, genomf\u00f6rd av Kantar Media p\u00e5 uppdrag av TUI, har svenskarnas semesterbeteenden kartlagts. B\u00e5de de vanliga och de mer ov\u00e4ntade. Resultatet visar […]<\/p>\n","protected":false},"author":25,"featured_media":300549,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[184],"tags":[4263,5986,1242,298,155],"class_list":["post-300548","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-turism","tag-resor-aventyr","tag-semester-resor-familjefragor-turistnaring","tag-svenskar","tag-tui","tag-turism"],"acf":[],"yoast_head":"\nNy Sifounders\u00f6kning: H\u00e4r \u00e4r svenskarnas b\u00e4sta \u2013 och s\u00e4msta \u2013 semestervanor – Travel Report<\/title>\n<meta name=\"description\" content=\"Ny Sifounders\u00f6kning: H\u00e4r \u00e4r svenskarnas b\u00e4sta \u2013 och s\u00e4msta \u2013 semestervanor \u2013 L\u00e4s senaste nyheterna fr\u00e5n resebranschen p\u00e5 Travel Report.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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