{"id":236817,"date":"2020-09-07T06:59:00","date_gmt":"2020-09-07T04:59:00","guid":{"rendered":"http:\/\/www.travelreport.se\/?p=236817"},"modified":"2024-02-02T12:37:04","modified_gmt":"2024-02-02T12:37:04","slug":"ovanligt-hogt-tryck-pa-skidorterna-infor-julhelgen-fullbokat-om-tva-veckor","status":"publish","type":"post","link":"https:\/\/www.travelreport.se\/en\/ovanligt-hogt-tryck-pa-skidorterna-infor-julhelgen-fullbokat-om-tva-veckor\/","title":{"rendered":"Ovanligt h\u00f6gt tryck p\u00e5 skidorterna inf\u00f6r julhelgen: \u201dFullbokat om tv\u00e5 veckor\u201d"},"content":{"rendered":"<figure class=\"wp-block-image size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.travelreport.se\/wp-content\/uploads\/2017\/11\/l1eysfyzlndv90rl1nvr-e1510120330600.jpg\" alt=\"\" class=\"wp-image-230727\" width=\"590\" height=\"393\" srcset=\"https:\/\/www.travelreport.se\/wp-content\/uploads\/2017\/11\/l1eysfyzlndv90rl1nvr-e1510120330600.jpg 450w, https:\/\/www.travelreport.se\/wp-content\/uploads\/2017\/11\/l1eysfyzlndv90rl1nvr-e1510120330600-300x200.jpg 300w\" sizes=\"(max-width: 590px) 100vw, 590px\" \/><figcaption>Foto:SkiStar<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Svenska skid\u00e5kare ratar utlandsresor i jul och ny\u00e5r till f\u00f6rm\u00e5n f\u00f6r semestrar i svenska skidbackar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Flera anl\u00e4ggningar beskriver ett rej\u00e4lt \u00f6kat bokningstryck j\u00e4mf\u00f6rt med f\u00f6reg\u00e5ende \u00e5r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sommaren har precis\u00a0blivit till h\u00f6st men f\u00f6r den som vill tillbringa jul och ny\u00e5r i en skidbacke b\u00f6rjar det bli h\u00f6g tid att boka sin resa. TT:s rundringning visar att pandemin g\u00f6r att intresset f\u00f6r semester p\u00e5 hemmaplan \u00e4ven i jul \u00e4r stort.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tommy Halvarsson, marknads- och f\u00f6rs\u00e4ljningschef vid Idre fj\u00e4ll, bed\u00f6mer l\u00e4get som mycket gynnsamt f\u00f6r skidanl\u00e4ggningen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201dJul och ny\u00e5rsveckan har vi cirka 22 procent fler bokningar \u00e4n samma tid f\u00f6rra \u00e5ret. Vi g\u00f6r bed\u00f6mningen att ny\u00e5r kommer vara fullbokat om cirka tv\u00e5 veckor. Vi har en stor andel \u00e5terkommande g\u00e4ster, cirka 80 procent, samtidigt som restriktionerna kring utlandsresor har gagnat oss\u201d, s\u00e4ger han till TT.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Under h\u00f6sten har man dessutom f\u00e5tt en rad olika bokningar fr\u00e5n svenska skidklubbar som i vanliga fall \u00e5ker utomlands. Skistar,\u00a0med anl\u00e4ggningar i bland annat S\u00e4len, \u00c5re och Vemdalen, sl\u00e4pper nya del\u00e5rssiffror i oktober och vill inte kommentera bokningsl\u00e4get i detalj. I en kommentar till TT, skriver dock vd:n Stefan Sj\u00f6strand om bokningsl\u00e4get f\u00f6r anl\u00e4ggningen i S\u00e4len: \u201dHittills \u00e4r bokningsl\u00e4get f\u00f6r jul- och ny\u00e5rsveckorna upp hela 33 procent i antalet objektsn\u00e4tter i j\u00e4mf\u00f6relse med f\u00f6reg\u00e5ende \u00e5r. \u00d6kningen i S\u00e4len \u00e4r relaterat till att vi detta \u00e5r har en gynnsam kalender med en extra vecka vilket vid sex dagars ledighet ger upp till 16 dagars sammanh\u00e4ngande semester. Dessutom ser vi att intresset att semestra i hemlandet \u00e4r stort\u201d.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bran\u00e4sgruppen med anl\u00e4ggningar i bland annat Bran\u00e4s och Kungsberget delar konkurrenternas uppfattning.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201dBokningsl\u00e4get \u00e4r riktigt bra. Vi ligger ungef\u00e4r fem procent b\u00e4ttre och ny\u00e5r har vi uppbokat till ungef\u00e4r 70 procent. \u201dHemester\u201d har blivit stort och v\u00e5r produkt \u00e4r ju att kunna vara tillsammans n\u00e4r man hyr en stuga\u201d, s\u00e4ger vd:n Anders Kj\u00e4llstr\u00f6m.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c5t motsatt h\u00e5ll g\u00e5r\u00a0inte helt ov\u00e4ntat m\u00e5nga arrang\u00f6rer med fokus p\u00e5 skidresor till bland annat Alperna. Os\u00e4kerhet kring framtida smittotal, och vilka reserestriktioner som kommer att g\u00e4lla f\u00f6r svenska turister samt regler p\u00e5 plats g\u00f6r l\u00e4get utmanande. Resebolaget Langley uppger att bokningsgraden nu \u00e4r cirka 30 procent l\u00e4gre, medan situationen f\u00f6r sportlovsveckorna ser n\u00e5got b\u00e4ttre ut.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201dDet har varit en supertuff tid f\u00f6r hela branschen i \u00e5r och det kommer vara en stentuff h\u00f6st med en del reducerad f\u00f6rs\u00e4ljning j\u00e4mf\u00f6rt med ett vanligt \u00e5r. Vi hoppas att det \u00e4r en f\u00f6rskjutning i bokningsm\u00f6nstret och att det kommer i g\u00e5ng om n\u00e5gra veckor men vi m\u00e5ste vara snabba att anpassa oss efter de restriktioner som kommer r\u00e5da\u201d, s\u00e4ger f\u00f6rs\u00e4ljningschefen David Svensson.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Konkurrenten Alpresor noterar \u00e4ven en minskad bokningsfrekvens p\u00e5 mellan 10 och 20 procent, med viss \u00f6kning p\u00e5 de egna hotellen i \u00d6sterrike, vilket vd:n Niclas Helgesson bed\u00f6mer h\u00e4nger samman med att bolaget uppger att man kontrollerar alla led i sj\u00e4lva resandet.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c4ven de svenska\u00a0anl\u00e4ggningarna brottas dock, trots gynnsamt bokningsl\u00e4ge, med utmaningar. Hur det blir med utl\u00e4ndska g\u00e4ster i vinter \u00e4r fortfarande oklart. Dessutom kommer en i vanliga fall naturlig int\u00e4ktsk\u00e4lla i form av after ski att begr\u00e4nsas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201dDet f\u00e5r naturligtvis en p\u00e5verkan men samtidigt \u00e4r inte Idre f\u00f6rknippat med after ski, som n\u00e5gra av v\u00e5ra kollegor i branschen\u201d, s\u00e4ger Tommy Halvarsson.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>TT: Betyder den gynnsamma utvecklingen att ni ocks\u00e5 passar p\u00e5 att h\u00f6ja avgifterna f\u00f6r till exempel liftkort?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201dNej, vi resonerar s\u00e5 att vi h\u00f6jer n\u00e4r vi har n\u00e5got nytt att erbjuda g\u00e4sterna. Vi gjorde en h\u00f6jning senast i samband med att vi satte upp elbelysning som gjorde att vi kan erbjuda skid\u00e5kning till senare p\u00e5 kv\u00e4llen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Source: TT<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/linkedin.com\/shareArticle?mini=true&amp;url=https%3A%2F%2Fwww.di.se%2Fnyheter%2Fovanligt-hogt-tryck-pa-skidorterna-infor-julhelgen-fullbokat-om-tva-veckor%2F\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Svenska skid\u00e5kare ratar utlandsresor i jul och ny\u00e5r till f\u00f6rm\u00e5n f\u00f6r semestrar i svenska skidbackar. Flera anl\u00e4ggningar beskriver ett rej\u00e4lt \u00f6kat bokningstryck j\u00e4mf\u00f6rt med f\u00f6reg\u00e5ende \u00e5r. Sommaren har precis\u00a0blivit till h\u00f6st men f\u00f6r den som vill tillbringa jul och ny\u00e5r i en skidbacke b\u00f6rjar det bli h\u00f6g tid att boka sin resa. TT:s rundringning visar [&hellip;]<\/p>\n","protected":false},"author":25,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[358,215,155],"class_list":["post-236817","post","type-post","status-publish","format-standard","hentry","category-travel-report","tag-skidor","tag-skistar","tag-turism"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ovanligt h\u00f6gt tryck p\u00e5 skidorterna inf\u00f6r julhelgen: \u201dFullbokat om tv\u00e5 veckor\u201d &#8211; Travel Report<\/title>\n<meta name=\"description\" content=\"Ovanligt h\u00f6gt tryck p\u00e5 skidorterna inf\u00f6r julhelgen: \u201dFullbokat om tv\u00e5 veckor\u201d \u2013 L\u00e4s senaste nyheterna fr\u00e5n resebranschen p\u00e5 Travel Report.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.travelreport.se\/en\/ovanligt-hogt-tryck-pa-skidorterna-infor-julhelgen-fullbokat-om-tva-veckor\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ovanligt h\u00f6gt tryck p\u00e5 skidorterna inf\u00f6r julhelgen: \u201dFullbokat om tv\u00e5 veckor\u201d &#8211; 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