{"id":240580,"date":"2023-02-23T07:01:00","date_gmt":"2023-02-23T06:01:00","guid":{"rendered":"https:\/\/www.travelreport.se\/?p=240580"},"modified":"2023-02-23T07:01:00","modified_gmt":"2023-02-23T06:01:00","slug":"visitors-malta-appoints-aviareps-as-representative-in-the-nordic-countries","status":"publish","type":"post","link":"https:\/\/www.travelreport.se\/en\/visit-malta-utser-aviareps-till-representant-i-de-nordiska-landerna\/","title":{"rendered":"<strong>Visit Malta appoints Aviareps as representative in the Nordic countries<\/strong>"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.travelreport.se\/wp-content\/uploads\/2023\/02\/Skarmavbild-2023-02-23-kl.-06.37.15-1024x398.png\" alt=\"\" class=\"wp-image-240581\"\/><figcaption class=\"wp-element-caption\">Photo: Malta tourism<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Aviareps has been appointed as Visit Malta's local representative in Sweden, Denmark, Finland, Norway, and Iceland for the next three years.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aviareps will market Malta with the aim of increasing the number of Nordic visitors to the country. Through a mix of PR, marketing and advertising services, Malta's diverse tourist offerings will be presented to Nordic travellers, with a focus on sustainability.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Aviareps Nordic team will be responsible for promoting Malta as an inclusive year-round leisure and business destination, for meetings, MICE, conferences, and exhibitions. The main target groups are couples, honeymooners, families, and solo travellers seeking unique authentic experiences.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The number of visitors from the Nordic countries to Malta in 2022 exceeded 76,000, which corresponds to approximately 62% of the pre-pandemic visitor numbers in 2019. Compared with the previous year, 2021, the increase is almost 150%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201dTourism to Malta has seen a strong recovery post-pandemic, and 2023 is set to be a very positive year. The islands of Malta and Gozo are year-round destinations offering a wide range of genuine, authentic experiences and varied activities for tourists. The Maltese islands are known for long sunshine hours, beautiful clear seas, World Heritage Sites, an extensive events calendar, delicious Mediterranean cuisine, and the warm hospitality with which locals welcome visitors. The MTA (Malta Tourism Authority) is very pleased to enter into this new cooperation with Aviareps, who are representatives for the Maltese islands in the region. We look forward to more interesting and creative marketing activities with the aim of strengthening Visit Malta's brand awareness and attracting more tourists and business travellers from the Nordic countries,\u201d says Carlo Micallef, Deputy CEO and Chief Marketing Officer at Malta Tourism Authority.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201dIt is with great pride and joy that we begin our collaboration with MTA and look forward to starting our mission. Aviareps\u201d local teams in each Nordic country will promote the destination Malta in their respective markets. We also encourage interested parties in the travel industry to actively contact us to showcase Malta, this jewel among destinations in Europe and the Mediterranean,\" says Tapani Kauhanen, General Manager for Aviareps in the Nordics.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Visit Malta will be present at the Ferie for Alle exhibition from 24th-26th February.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to the press release.<\/p>","protected":false},"excerpt":{"rendered":"<p>Aviareps har utsetts till Visit&nbsp;Maltas lokala representant i Sverige, Danmark, Finland, Norge och Island f\u00f6r de kommande tre \u00e5ren. Aviareps kommer att marknadsf\u00f6ra&nbsp;Malta&nbsp;med m\u00e5let att \u00f6ka antalet nordiska bes\u00f6kare till landet. Genom en blandning av PR, marknadsf\u00f6rings- och reklamtj\u00e4nster ska&nbsp;Maltas turistiska m\u00e5ngfald presenteras f\u00f6r de nordiska resen\u00e4rerna med fokus p\u00e5 h\u00e5llbarhet. Aviareps nordiska team kommer [&hellip;]<\/p>\n","protected":false},"author":25,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[184],"tags":[399,408,83,193],"class_list":["post-240580","post","type-post","status-publish","format-standard","hentry","category-turism","tag-aviareps","tag-malta","tag-resor","tag-tag-turism"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>VISIT\u00a0MALTA\u00a0UTSER AVIAREPS TILL REPRESENTANT I DE NORDISKA L\u00c4NDERNA &#8211; Travel Report<\/title>\n<meta name=\"description\" content=\"VISIT\u00a0MALTA\u00a0UTSER AVIAREPS TILL REPRESENTANT I DE NORDISKA L\u00c4NDERNA \u2013 L\u00e4s senaste nyheterna fr\u00e5n resebranschen p\u00e5 Travel Report.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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