{"id":240604,"date":"2023-03-01T07:00:00","date_gmt":"2023-03-01T06:00:00","guid":{"rendered":"https:\/\/www.travelreport.se\/?p=240604"},"modified":"2023-03-01T07:00:00","modified_gmt":"2023-03-01T06:00:00","slug":"mari-tara-becomes-the-new-ceo-of-idre-himmelfjall","status":"publish","type":"post","link":"https:\/\/www.travelreport.se\/en\/mari-tara-blir-ny-vd-for-idre-himmelfjall\/","title":{"rendered":"Mari Tara becomes new CEO of Idre Himmelfj\u00e4ll"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.travelreport.se\/wp-content\/uploads\/2023\/03\/Skarmavbild-2023-03-01-kl.-06.58.24-1024x676.png\" alt=\"\" class=\"wp-image-240605\"\/><figcaption class=\"wp-element-caption\">Photographer: Idre Himmelfj\u00e4ll<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Mari Tara becomes the new CEO of Idre Himmelfj\u00e4ll. Idre Himmelfj\u00e4ll is the first major investment in a new ski resort in over 30 years in the Swedish mountains. The resort has been established in record time and has also recently been named Brand of the Year 2022 by Dalarna Business.&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Mari Tara has extensive experience in the industry and looks forward to continuing the work of developing Idre Himmelfj\u00e4ll.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u2013&nbsp;<\/strong><strong>It feels very inspiring to be entrusted with leading Idre Himmelfj\u00e4ll with its fantastic development in recent years. Together with the board and employees, I look forward to continuing to develop the company&#039;s future potential in the same entrepreneurial spirit.<\/strong><strong>, says Mari Tara.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Current CEO Torbj\u00f6rn Wallin has previously announced that he is stepping down as CEO due to family reasons. Mari Tara is moving from a job as CEO of the Gr\u00f6nklittsgruppen to the newly started mountain resort Idre Himmelfj\u00e4ll. The resort has quickly established itself as a favorite resort for many families with children. Just three years after opening, the resort has over 3,500 beds, 23 slopes, 9 lifts, restaurant, reception, convenience store, ski shed, ski school, Sami activities, snowmobile rental, dog sledding and cross-country ski trails.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u2013&nbsp;<\/strong>As we continue to work towards &quot;Vision 2036&quot;, it is full speed ahead that matters, and we are incredibly happy that Mari wants to be part of this effort with us. We have worked together before and I know that she will develop the facility with great respect for the local area, nature, culture and people, says Torbj\u00f6rn Wallin, CEO of Idre Himmelfj\u00e4ll.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201d&quot;Vision 2036&quot; includes over 15,000 beds, 45 slopes, hotels, restaurants, retail and activities all year round.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Torbj\u00f6rn Wallin will continue his involvement in the company through board work.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mari will take up her new role as CEO of Idre Himmelfj\u00e4ll in the fall of 2023.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to the press release.<\/p>","protected":false},"excerpt":{"rendered":"<p>Mari Tara blir ny vd f\u00f6r Idre Himmelfj\u00e4ll. Idre Himmelfj\u00e4ll \u00e4r f\u00f6rsta stora satsningen p\u00e5 ny skidanl\u00e4ggning p\u00e5 \u00f6ver 30 \u00e5r i svenska fj\u00e4llen. P\u00e5 rekordtid har anl\u00e4ggningen etablerats och dessutom nyligen blivit utsedd till \u00c5rets varum\u00e4rke 2022 av Dalarna Business.&nbsp; Mari Tara har l\u00e5ng erfarenhet fr\u00e5n branschen och ser fram mot att forts\u00e4tta arbetet [&hellip;]<\/p>\n","protected":false},"author":25,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[576,577,193],"class_list":["post-240604","post","type-post","status-publish","format-standard","hentry","category-travel-report","tag-idre-himmelfjall","tag-maria-tara","tag-tag-turism"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mari Tara blir ny vd f\u00f6r Idre Himmelfj\u00e4ll &#8211; Travel Report<\/title>\n<meta name=\"description\" content=\"Mari Tara blir ny vd f\u00f6r Idre Himmelfj\u00e4ll \u2013 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