Sweden's largest restaurant guide \u2013 White Guide \u2013 is now also starting to test hotels. The assessments will be made according to the same principles that White Guide has used for restaurants for 20 years
\u2013 There is a real need for professional and independent hotel guides who provide impartial assessments, says Lisa Lindwall, hotel manager at Bank Hotel in Stockholm.<\/p>\n\n\n\n
We want to give Swedish travelers an independent and quality-assured assessment of hotels, in the same way we do with restaurants, says White Guide CEO Peter Kjellberg.<\/p>\n\n\n\n
\u2013 We will offer a professional assessment carried out by very experienced travelers. And there will be clear criteria that take into account the fact that hotels \u2013 like restaurants \u2013 are about experiences and emotions.<\/p>\n\n\n\n
\u2013 It's a question of balancing objective and subjective information in the same way we do with restaurants.<\/p>\n\n\n\n
The connection to the White Guide restaurant tests is clear. Studies show that a majority of all private trips are linked to so-called culinary tourism. That food is an important part of the trip itself.<\/p>\n\n\n\n
White Guide will focus on hotels that want to offer an experience and avoid pure low-cost options and pure chain hotels.<\/p>\n\n\n\n
Missing from the hotels<\/strong><\/p>\n\n\n\n An independent Swedish hotel guide has been missing for a long time, says Lisa Lindwall, hotel manager at Bank Hotel in Stockholm.<\/p>\n\n\n\n \u2013 There is a real need for professional and independent hotel guides that provide unbiased reviews. This allows guests to make informed decisions and feel like they are getting what they thought they would get.<\/p>\n\n\n\n \u2013 Highly trusted recommendations also allow us as hotel operators to become better at creating unforgettable guest experiences.<\/p>\n\n\n\n \u2013 White Guide is well-known and trustworthy, and that's exactly what the industry needs.<\/p>\n\n\n\n White Guide's hotel guide will begin publication in the summer of 2024.<\/p>\n\n\n\n According to the press release.<\/p>","protected":false},"excerpt":{"rendered":" Sveriges st\u00f6rsta restaurangguide \u2013 White Guide \u2013 b\u00f6rjar nu \u00e4ven testa hotell. Bed\u00f6mningarna kommer att g\u00f6ras enligt samma principer som White Guide anv\u00e4nt f\u00f6r restauranger i 20 \u00e5r\u2013 Det beh\u00f6vs verkligen professionella och oberoende hotellguider som ger opartiska bed\u00f6mningar, s\u00e4ger Lisa Lindwall som \u00e4r hotellchef p\u00e5 Bank Hotel i Stockholm. Vi vill ge svenska resen\u00e4rer […]<\/p>\n","protected":false},"author":25,"featured_media":297073,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4102],"tags":[86,117,193,2554],"class_list":["post-297072","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hotell-bransch","tag-hotell","tag-resa","tag-tag-turism","tag-white-guide"],"acf":[],"yoast_head":"\n