{"id":299859,"date":"2025-04-30T06:42:00","date_gmt":"2025-04-30T04:42:00","guid":{"rendered":"https:\/\/www.travelreport.se\/?p=299859"},"modified":"2025-04-30T06:36:11","modified_gmt":"2025-04-30T04:36:11","slug":"experience-sweden-and-just-take-a-sauna","status":"publish","type":"post","link":"https:\/\/www.travelreport.se\/en\/upplev-sverige-och-bara-bada-bastu\/","title":{"rendered":"Experience Sweden and Just Bathe Sauna"},"content":{"rendered":"

This spring, the hot sauna culture takes center stage for all of Europe. With the song\u00a0Just take a sauna<\/em>\u00a0The group KAJ offers a captivating tribute to the warmth, community and cooling dip of the sauna. At the same time, interest in saunas and cold baths is growing both at home in Sweden and internationally. Here are some of Sweden's wonderful sauna experiences - perfect for those who want to live out the feeling of the year's most sauna-friendly chorus.\u00a0<\/p>\n\n\n\n


Jubileumsparken, Photo: Anna H\u00e5llams\/imagebank.sweden.se\u00a0<\/p>\n\n\n\n

In May, sauna culture will gain extra momentum when Sweden's entry to the Eurovision Song Contest 2025 shines a spotlight on the beloved Swedish tradition. With the song Just take a sauna<\/em> invites the Finnish-Swedish group QUAY<\/strong> on a captivating tribute that has made both sauna lovers and schlager fans join in the chorus. <\/p>\n\n\n\n

And interest in sauna bathing has increased in recent years \u2013 something that could be linked to the growing focus on health, well-being and relaxation. Between April 2021 and March 2025, global interest in sauna increased by a whopping 108 percent according to the MyTelecope Index* and searches such as \u201dsauna benefits<\/em>\u201d"and"\u201dsauna<\/em>\u201d has skyrocketed.  <\/p>\n\n\n\n

The sauna boom is also noticeable in Sweden. In 2024, international search interest increased for sauna in Sweden<\/em> by 47 percent compared to the previous year**. The largest increase was accounted for by the Swedes themselves at +112 percent, followed by Finland (+72%), the UK and Norway (+63%) and the USA (+60%). The trend is also visible in travel habits \u2013 a full 37 percent of Swedish travelers would like to combine their Sweden holiday with spa, wellness or retreat experiences***. <\/p>\n\n\n\n

Sauna and cold bath part of Swedish cultural heritage <\/strong> 
Sauna bathing has been a natural part of Swedish culture for generations, where the sauna is a place for community, recovery and time in nature. This tradition is so important that Sweden even has its own sauna. national sauna day<\/u><\/a> when sauna bathing is celebrated as an annual reminder of the sauna's obvious place in both everyday life and celebrations. And where the health-promoting sauna warms, there is often a refreshing cold bath \u2013 a valued tradition in itself. Sweden's first cold bathhouse<\/u><\/a> opened as early as the 19th century and the cold bath is today so deeply rooted in the Swedish lifestyle that it is inscribed on Sweden's list of intangible cultural heritage. cultural heritage<\/u><\/a>.  <\/p>\n\n\n\n

Health benefits that can be linked to sauna bathing<\/strong> <\/p>\n\n\n\n