{"id":237685,"date":"2021-02-11T07:00:53","date_gmt":"2021-02-11T06:00:53","guid":{"rendered":"http:\/\/www.travelreport.se\/?p=237685"},"modified":"2024-02-02T12:55:12","modified_gmt":"2024-02-02T12:55:12","slug":"ewa-lagerqvist-lamnar-over-rodret-for-visit-sweden-till-susanne-andersson","status":"publish","type":"post","link":"https:\/\/www.travelreport.se\/nb\/ewa-lagerqvist-lamnar-over-rodret-for-visit-sweden-till-susanne-andersson\/","title":{"rendered":"Ewa Lagerqvist l\u00e4mnar \u00f6ver rodret f\u00f6r Visit Sweden till Susanne Andersson."},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"450\" height=\"370\" src=\"https:\/\/www.travelreport.se\/wp-content\/uploads\/2021\/02\/Skarmavbild-2021-02-11-kl.-06.56.26-e1613023068736.png\" alt=\"visitsweden\" class=\"wp-image-237686\" srcset=\"https:\/\/www.travelreport.se\/wp-content\/uploads\/2021\/02\/Skarmavbild-2021-02-11-kl.-06.56.26-e1613023068736.png 450w, https:\/\/www.travelreport.se\/wp-content\/uploads\/2021\/02\/Skarmavbild-2021-02-11-kl.-06.56.26-e1613023068736-300x247.png 300w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Efter n\u00e4rmare fyra \u00e5r som VD f\u00f6r Sveriges marknadsf\u00f6ringsbolag l\u00e4mnar Ewa Lagerqvist Visit Sweden. Under perioden har verksamheten genomg\u00e5tt en stor f\u00f6r\u00e4ndring och stramats upp finansiellt.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8211; Det har varit fantastiska \u00e5r, utmanande men berikande, d\u00e5 vi bland annat har inf\u00f6rt en tydlig agenda f\u00f6r h\u00e5llbarhet och digitalisering. Samtidigt har vi varit drivande i bes\u00f6ksn\u00e4ringens satsning p\u00e5 h\u00e5llbarhet och genom begreppet Svemester nyligen f\u00e5tt uppdraget att marknadsf\u00f6ra Sverige p\u00e5 hemmaplan<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8211; Jag har haft f\u00f6rm\u00e5nen att arbeta med skickliga kollegor som nu \u00e4r rustade att tillsammans med ny kraft ta bolaget in i framtiden, s\u00e4ger Ewa Lagerqvist.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c4ven om bes\u00f6ks- och turistn\u00e4ringen just nu befinner sig i en djup kris p\u00e5 grund av pandemin, har Visit Sweden under de senaste fyra \u00e5ren bidragit till bes\u00f6ksn\u00e4ringens exportint\u00e4kter och en positiv uppm\u00e4rksamhet utomlands. Genom att skapa positiv uppm\u00e4rksamhet f\u00f6r Sverige i utlandet har det statliga anslaget p\u00e5 cirka 100 MSEK v\u00e4xlat ut i uppm\u00e4rksamhetsv\u00e4rde p\u00e5 drygt 900 miljoner kronor \u00e5rligen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I Ewa Lagerqvists uppdrag fr\u00e5n styrelsen ingick bland annat att genomf\u00f6ra en genomgripande omst\u00e4llning av Visit Sweden och skapa f\u00f6ruts\u00e4ttningar f\u00f6r en h\u00e5llbar, digitaliserad och kommersiell verksamhet som \u00e4r relevant f\u00f6r en bes\u00f6ksn\u00e4ring i stark utveckling.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8211; Ewa har gjort ett fantastiskt jobb med att st\u00e4lla om Visit Sweden till ett bolag som nu har f\u00f6ruts\u00e4ttningar att utvecklas och v\u00e4xa, men n\u00e4r bolaget nu \u00e4r p\u00e5 v\u00e4g in i en ny fas med att oms\u00e4tta planer och strategier till konkreta aktiviteter \u00e4r det dags att v\u00e4xla ledarskap, s\u00e4ger Visit Swedens styrelseordf\u00f6rande Karin Johansson.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ewa l\u00e4mnar den operativa rollen som VD under februari och Susanne Andersson, nuvarande vice ordf\u00f6rande i Visit Swedens styrelse, tar \u00f6ver som tillf\u00f6rordnad VD fram tills en ny, l\u00e5ngsiktig VD rekryterats. Rekryteringsprocessen har redan inletts.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I samband med att Susanne Andersson blir tillf\u00f6rordnad VD, l\u00e4mnar hon tillf\u00e4lligt sitt uppdrag i bolagets styrelse.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">F\u00f6r att s\u00e4kerst\u00e4lla fortsatt stark framdrift i bolaget tills\u00e4tts Hanna Stenholm som vice VD. Hanna \u00e4r idag Chief Officer f\u00f6r Business Support hos Visit Sweden.<\/p>","protected":false},"excerpt":{"rendered":"<p>Efter n\u00e4rmare fyra \u00e5r som VD f\u00f6r Sveriges marknadsf\u00f6ringsbolag l\u00e4mnar Ewa Lagerqvist Visit Sweden. Under perioden har verksamheten genomg\u00e5tt en stor f\u00f6r\u00e4ndring och stramats upp finansiellt. &#8211; Det har varit fantastiska \u00e5r, utmanande men berikande, d\u00e5 vi bland annat har inf\u00f6rt en tydlig agenda f\u00f6r h\u00e5llbarhet och digitalisering. Samtidigt har vi varit drivande i bes\u00f6ksn\u00e4ringens [&hellip;]<\/p>\n","protected":false},"author":25,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[3375,155,543],"class_list":["post-237685","post","type-post","status-publish","format-standard","hentry","category-travel-report","tag-susanne-andersson","tag-turism","tag-visit-sweden"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ewa Lagerqvist l\u00e4mnar \u00f6ver rodret f\u00f6r Visit Sweden till Susanne Andersson. &#8211; Travel Report<\/title>\n<meta name=\"description\" content=\"Ewa Lagerqvist l\u00e4mnar \u00f6ver rodret f\u00f6r Visit Sweden till Susanne Andersson. \u2013 L\u00e4s senaste nyheterna fr\u00e5n resebranschen p\u00e5 Travel Report.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.travelreport.se\/nb\/ewa-lagerqvist-lamnar-over-rodret-for-visit-sweden-till-susanne-andersson\/\" \/>\n<meta property=\"og:locale\" content=\"nb_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ewa Lagerqvist l\u00e4mnar \u00f6ver rodret f\u00f6r Visit Sweden till Susanne Andersson. &#8211; 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