Groundbreaking has now been laid for what will become the Clarion Collection Hotel Tapetfabriken in Sickla outside Stockholm.

Katalin Paldeak, COO at Nordic Choice Hotels, together with Annica Ånäs, CEO of Atrium Ljungberg, metaphorically broke ground.

– Sickla has incredible potential and we will take advantage of it in this project. It is not just about a new hotel but also about us participating in and contributing to the urban development that is taking place in and around Sickla. With upcoming infrastructure investments, this part of the city will become an extremely attractive area, says Katalin Paldeak, COO Nordic Choice Hotels.