This autumn, TUI opens the door to new, exciting experiences in Morocco. With around twenty new hotels in the range, from affordable all-inclusive resorts along Agadir's sunny coast to traditional riads in Marrakech's cozy alleys, there is something for every taste. At the same time, flight connections to Agadir from Stockholm-Arlanda and Copenhagen-Kastrup will be expanded this autumn in collaboration with Norwegian.
For those who want to discover Morocco, there are now even more choices with TUI. Whether you want to relax on long sandy beaches, be enchanted by colorful bazaars, or seek surfing adventures, TUI has something for everyone. The North African country offers a fascinating mix of French and Arabic culture. Here you get a lot of vacation for your money, whether you want to enjoy sun and water, vibrant city life or colorful landscapes.
TUI's expanded hotel offering includes everything from comfortable all-inclusive resorts to accommodation in unique riads that look like they've been taken from interior design magazines. Another new addition for the autumn is more flight connections with Norwegian to Agadir, enabling both shorter and longer stays.
– Morocco's sunny coast and cultural and historical heritage are attracting more and more Swedes. We see that bookings this autumn have more than doubled compared to last year. Our new hotel offerings have been handpicked to appeal to all types of travelers: families, couples and solo travelers. The service is consistently high, which we know is important to our Scandinavian customers, says Tommy Serban, Commercial Director at TUI.
Agadir – sun, beach and oriental elements
Agadir, located on the Atlantic Ocean, offers a long, golden sandy beach that stretches for six kilometers. Families with children, windsurfers and sun worshippers mingle here on the wide, shallow beach. The city offers many opportunities for an active holiday, from windsurfing and hiking to golf and horse riding. Along the promenade you will find modern hotels, cafes and a lively marina with international shops and fish restaurants. Discover colorful shopping in the city's souk, where everything from silver jewelry to oriental lamps are crowded among the stalls. Stay at the relaxing new Hotel Argana & Spa or the newly renovated Hotel Kenzi Europa.
Marrakech – the pink fairy tale city
Marrakech, also known as the ”pink fairy tale city”, attracts with its bustling folk life and colorful culture. Here, the streets are lined with powder pink walls and the city offers a rich history, palaces and bazaars filled with spices and crafts. For those seeking peace and quiet after a day in the medina, Marrakech also offers several relaxing hotels with lush gardens and pool areas. The traditional guesthouses, riad, are popular and fill up quickly. Try the charming new Riad La Maison des Oliviers or the luxurious Riad Rafaele & Spa with just nine rooms.
Taghazout – the surf paradise on the Atlantic Ocean
Taghazout, located a few kilometers from Agadir, is an idyllic coastal resort with a focus on surfing and beach life. The seven-kilometer-long beach is surrounded by the Atlas Mountains and a lush argan forest, creating a scenic setting. Here, the Atlantic has attracted surfers since the 70s with its impressive waves that suit both beginners and experienced surfers. The resort attracts with both surf schools and yoga retreats. With its selection of luxurious hotels, Taghazout is the perfect destination for those who want to combine an active holiday with relaxation. Stay right on the beach at the popular Riu Palace Tikida Taghazout or Paradis Plage Surf, Yoga & Spa Resort
About TUI's trips to Morocco
- Package tours with scheduled flights to Agadir and Marrakech. Direct flights with Norwegian and SAS, among others, several times a week from Stockholm-Arlanda and Copenhagen-Kastrup. Flight time approximately 5 hours and 15 minutes from Stockholm-Arlanda.
- Flexible travel length.
- Over 40 hotels in TUI's range, of which 26 are new and can be booked at www.tui.se from September 2024.
According to the press release.








