Tuesday 18 Aug, 2026

Bookings are now open for meetings and conferences at Denmark's new luxury destination

ESS Group

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ESS Group opens bookings for conferences, meetings and events at ROX Resort. ESS Group's 15th destination and Denmark's next luxury resort, is located right on the beach just 30 minutes from Copenhagen. With a spectacular view of the sea, world-class design, a Roof Top Pool Club & Spa and a gastronomic experience, ROX will be a new kind of resort on the Danish market. The Grand Opening will take place in October 2025. ROX Resort will be ESS Group's second resort destination in Denmark, the family already includes Marienlyst Strandhotel and on the Swedish side there are destinations such as Maryhill Estate, Ystad Saltsjöbad and Falkenberg Strandbad.

Ocean Front Living – 131 balconies with ocean views

ROX Resort is a celebration of ”Ocean Front Living”. With 158 elegant rooms, 131 of which offer ocean views and generous balconies, ROX is a new addition to the Danish market. With rooms up to 36 square meters in size, spaciousness is combined with inviting design.

Gastronomy that offers a culinary international journey

In the heart of the resort, the SMITH restaurant, British luxury and the bold flavors of Sichuan meet in an exciting fusion.

– ”Our restaurants and bars aspire to be reasons to travel in themselves. SMITH is our grand restaurant, where British luxury meets bold flavors from Sichuan cuisine. At 'The Dirty Sichuan Steakhouse', tradition will collide with innovation in a way that is anything but ordinary. And our bar LAST KISS will be classically stylish.’, says Michael Lauritsen, Country Manager ESS Group Denmark.

The LAST KISS – Cocktail Bar & Lounge offers table service, drink trolleys and a special love for the classics. SMITH, LAST KISS and the pool club's THE DUMPLING BAR together create a gastronomic journey of international class, whether you are here for a dinner, a conference, a drink or a weekend by the sea.

Conference and meetings – flexible solutions for good business

Rox Resort aims to set a new standard for meeting experiences. With a total of eight meeting and event rooms, valley parking and concierge service, the facility is designed to meet the needs of everything from small executive meetings to large events:

  • Three board rooms: Perfect for focused discussions and intimate meetings.
  • Three medium-sized meeting rooms: Designed to provide optimal comfort, creativity and function for groups of 30–60 people.
  • Two large venues: Adapted for larger events and celebrations, with a capacity of up to 190 participants.

ROX Resort Pool Club & Spa – a world-class rooftop experience

On the resort's rooftop is Denmark's most spectacular Pool Club & Spa, with a total of three heated pools, a gym and a sauna. Here you can look out over the sea and experience music, signature cocktails and food from THE DUMPLING BAR. 

– ”"Our vision is for ROX Resorts Roof Top Pool Club to become the newest hotspot for Denmark, and hopefully the rest of the world too in the short term. We know that a great experience is about more than just luxurious facilities and beautiful surroundings. It's about creating a sense of belonging and care, and that's why we put the human touch at the heart of our service. Our guests should not only experience an international standard, but also feel personally cared for through every little detail.", says Carl Hegestad, CEO of ROX Resort.

According to the press release.

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