Now travelers at Stockholm Arlanda Airport can browse a wide, expertly curated selection of new and used watches, jewelry and sunglasses from famous and iconic brands. On Wednesday, June 4, Fredmans' new premium store opened at Marknadsplatsen in Terminal 5.

The store offers an extraordinary shopping experience for watch connoisseurs and jewelry and fashion-loving travelers passing through Sweden's largest airport. The wide range of over 40 brands includes used watches, called pre-owned by the company, from ionic brands such as Rolex, Omega and Breitling. All watches are carefully authenticated and restored.

– In the new shopping offering that has emerged at the airport in recent years, we want to focus on strengthening our Swedish brands and we are therefore very pleased to welcome local player Fredmans to Arlanda. The store will complement the other offering at Marknadsplatsen and the pre-owned concept also fits well with our commercial strategy where sustainability is an important keyword, says Charlotte Ljunggren, Director of Marketing and Sales at Swedavia.

Fredman's new store, the company's second since its establishment on Sveavägen in central Stockholm in 2008, also features new watches from brands such as Swatch, Tissot, Montblanc and Sjöö Sandström, as well as a wide range of jewelry from Efva Attling, Drakenberg Sjölin, Skultuna, ANI and WOS. The shelves are also crowded with designer sunglasses from Cartier, Dior, Gucci, YSL, Celine, Tom Ford, Prada and more.

– At Fredmans, we believe that premium accessories such as watches, jewelry and sunglasses are not just a purchase, they are memorable experiences and feelings that last. Whether you are looking for a rare pre-owned Rolex, a handmade Swedish piece of jewelry or the latest designer sunglasses, our mission is to make every interaction unforgettable. We have created a space here at Arlanda where time slows down so that our guests can explore and enjoy at their own pace, says Olviya Fredriksson, CEO and creative visionary, Fredmans.