A range of lovely accommodations, new restaurants and unforgettable events await you here, where both tradition and innovation offer a mix of the familiar and the surprising.

Visit Sweden's latest Target Group Survey among Nordic travelers* shows that a desire to experience Swedish cities, as well as culinary and cultural experiences, are high on the list of things to do on a holiday to Sweden. The easily accessible Swedish nature, and the activities it enables, also continue to attract visitors. 

And the range of new things in Sweden is large in 2025. From world-class restaurants and nature-friendly accommodations to inspiring cultural attractions and anniversaries - there's something for everyone! 

Below are some examples of what awaits in Sweden next year.

New Hotels and Restaurants 

West Sweden 

• Hjortviken is Sweden's first country club opens in January. Located by a lake near Gothenburg, this resort offers 150 rooms, two pools and a cuisine that combines Spanish and Swedish flavors. At Hjortviken, there are good opportunities for outdoor activities and a unique "offline" experience. For more info. visit hjortviken.se.  
• Hyatt Place Gothenburg Central opens in the spring and offers 300 rooms, including suites, right by Gothenburg Central Station. The hotel also has a restaurant and a lobby bar where guests can enjoy good food and drinks.
• EXO in Karlatornet opens its doors this spring and will be Scandinavia's highest-located restaurant – on the 69th floor of Karlatornet, Gothenburg. At EXO you will be able to eat well and enjoy a stunning view of Gothenburg on an observation deck 220 meters above sea level. Read more: goteborg.com.

Central Sweden

• Herno Gin Hotel in Härnösand opens in February and is a hotel dedicated to premium gin. The hotel offers 120 rooms, bars and a restaurant with views of the sea and city. For more info. visit hernoginhotell.com 
• Stockholm City Hotel Sweden's first Relais & Châteaux hotel opens on January 25 in Stockholm. Here, historic architecture and modern luxury meet in a first-class restaurant and an exclusive wellness area. For more info, visit stockholmstadshotell.com.
• Waxholms Hotel This historic hotel in the coastal town of Vaxholm, known as the Gateway to the Stockholm Archipelago, has new owners in Stefan Strömberg and Jesper Ahlbom. With a clear vision, they strive to transform the 120-year-old landmark into a modern destination for food and lifestyle, characterized by joy and a warm atmosphere. The doors are expected to open to this archipelago retreat only 50 minutes by car or boat from Stockholm in late 2025. 
• Hagastrand, Stockholm Located near Hagaparken in Stockholm, Hagastrand guests will enjoy wellness, nature and modern luxury. Housed in the historic Solna barracks building, the hotel offers a 2,500 m² spa, outdoor activities and state-of-the-art meeting facilities. Overlooking Brunnsviken Bay and in a prime location next to Haga Castle, Hagastrand offers the perfect accommodation for both leisure and business travelers. 
  

Southern Sweden

• Furuhem Guesthouse is Michelin chef Magnus Nilsson's new restaurant and Bed & Breakfast. The guesthouse will open in spring 2025 in Båstad and will mix fine dining with cozy accommodation. 
• Vallens Estate This historic hotel near Båstad will reopen in May 2025 and will have 33 rooms and conference facilities. For more info. visit vallens-sateri.se

 Inspiring Cultural Experiences

• Hilma af Klint's Studio opens this summer on Adelsö outside Stockholm and will be the first global center dedicated to the Swedish artist Hilma af Klint. The center will highlight the artist's legacy and offer a residency program for artists. For more info. visit hilmaafklintsatelje.org   
• Landskrona Cold Bath House Inaugurated at the beginning of 2025 Landskrona long-awaited cold bathhouses in Skane. The new bathhouse, designed by local architects magazineA, replaces two previous buildings that were destroyed in storms. Through large glass walls, visitors can enjoy a magnificent view of the Öresund and Copenhagen. However, Landskrona Kallbadhus is more than just a bathhouse – what is offered here is a typical Swedish experience where well-being meets adventure. Cold bathhouse, inspired by 19th century continental spas, began to appear in Sweden in the late 19th century and is still a valued tradition today.
• ”"Ecstasy! The Swedish diva" at Millesgården In February, the art gallery at Millesgården will be transformed into a winding mirror cabinet dedicated to the female and queer star in the new exhibition ”EXTAS! The Swedish diva”. Actor and drag artist Robert Fux has curated the exhibition, which presents original costumes, unique objects and personal stories from around sixty Swedish divas – from the world of opera, revue and theatre to the glamour of film and showbiz. For more info. visit Millesgården.

 Events and Anniversaries 

• Dog Agility World Championship in Kalmar In September, Kalmar will host the prestigious event with 700 competitors from 55 countries. For more info, visit agilitywc2025.com  
• Hanseatic Days in Visby In June, Visby hosts the Hanseatic Days, celebrating the historic Hanseatic League. The event brings together representatives from cities across Europe and offers an opportunity to enjoy culture, markets, seminars and networking. For more information, visit hanse.org  
• Kattegattleden's 10th anniversary June 6th marks the 10th anniversary of Sweden's fantastic coastal cycle path Kattegattleden. The 390-kilometer-long trail, which was named ”European Cycle Trail of the Year” in 2018, stretches from Gothenburg to Helsingborg. For more information, visit kattegattleden.se.  
• Pippi Longstocking turns 80! 2025 marks the 80th anniversary of Astrid Lindgren's iconic character Pippi Longstocking. With her fiery red hair, mismatched stockings and boundless imagination, Pippi debuted in 1945, and since then she has fascinated and charmed readers with her adventurous antics and independence. Pippi has become a beloved symbol of strength and courage that continues to inspire generations around the world. 
  Astrid Lindgren is celebrating with an anniversary campaign that encourages everyone to be more like Pippi, to use their own Pippi power and make the world a little better. For those who want a real Pippi party. According to the press release.