Monday 31 Aug, 2026

Rolfs Travel Group launches Rolfs Reiser in Norway

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Photo: Rolf's Travels

Rolfs Flyg & Buss announces that they have launched in Norway through the brand Rolf's Journey. Rolfs Flyg & Buss is therefore offering its extensive catalogue of worldwide trips to the Norwegian market, departing from Oslo. The expansion to Norway has long been a part of Rolfs Flyg & Buss's international expansion plans. With the end of the pandemic and a strong year behind them, the timing for this expansion is now absolutely right, according to the company's CEO, Emanuel Karlsson.

Over the year, Rolfs Flyg & Buss has organised over 4000 group tours with 120,000 travellers to over 450 destinations worldwide.

”Group tours have demonstrably proven to be popular with our Swedish customers and we are convinced that this concept will be at least as well-suited to the Norwegian market,” says Emanuel Karlsson, CEO of Rolfs Travel Group.

Expectations are high as Rolf's Flyg & Buss now tests the market for the first time outside of Sweden. The group travel organiser looks forward to offering the Norwegian market the same product as in Sweden; group tours all over the world such as adventure tours, food and wine tours, cycling tours, walking tours and cruises, always led by knowledgeable tour guides.

”We are delighted to finally be able to introduce Rolfs Reiser in Norway and offer something new to the Norwegian market. We offer the same fantastic range to our Norwegian customers and see that much of it complements the offerings available today, such as adventure trips to Madagascar, food and wine tours in Europe, and train journeys on the Glacier Express. Says Emanuel Karlsson, CEO of Rolfs Travel Group.

According to the press release.

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