Thursday 20 Aug, 2026

Scandic Hotels launches Scandic Friends Mastercard together with SEB Kort

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Scandic Hotels has a credit card linked to the Scandic Friends loyalty program.

The card is being developed in collaboration with SEB Kort and will first be launched on the Swedish market. Scandic Friends is currently the largest loyalty program in the Nordics in the hotel industry with 2.4 million members.

“Our focus is always on the guest experience and offering services and products that are tailored to their needs. The launch of Scandic Friends Mastercard is the next step in giving our guests even more benefits and perks, starting with a welcome bonus of 10,000 points,” says Alvin Argus, VP Customer Loyalty & Insights at Scandic Hotels Group.

– Scandic Hotels has a strong customer focus that is fully in line with our own strategy. We have a leading position in the Nordic region in partnerships and payment solutions, and Scandic Hotels is the leading chain in its industry in the same geographical market. I am very pleased that we have been given the opportunity to launch Scandic Friends Mastercard and see great development opportunities ahead, says Mads Krumhardt Enggren, Head of SEB Kort.

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