”"I am very pleased to announce the recruitment of Anna-Karin Larsson as the new Sales Manager. It is a key recruitment that adds very valuable skills and experience to our organization," says Patrik Ekman.

Anna-Karin has long and broad experience from the industry and has worked with sales to all segments – corporate customers, leisure, groups, meetings and events.

Anna-Karin has previously worked at Elite Hotels of Sweden, Elite Stora Hotellet Örebro and Conventum as sales manager. Anna-Karin most recently came from Lannalodge as CEO.

”"I am really looking forward to working at Ekman Hotels," says Anna-Karin Larsson. "It feels incredibly exciting and fun to be part of the development of the hotel group and I look forward to contributing to continued success in the future.".

Having the opportunity to work for entrepreneur Patrik Ekman and his philosophy feels like coming home.” Patrik Ekman ”-Service is my name” and ”-There are only opportunities” says Anna-Karin Larsson

Since 2018, Ekman Hotels has grown to include a total of 9 different accommodations and conference facilities in 6 different cities in Sweden. 

· We are in strong growth and have a plan until 2028, now we are shifting up and I am incredibly happy to welcome Anna-Karin into the family, says Patrik Ekman, CEO

The group has been severely affected by the pandemic but has weathered it with flying colors while continuing to expand. Summer 2022 can be summarized as the best in the group's history, with high occupancy rates and strong reef pairs. 

According to the press release.