We are pleased to announce that the Hungarian National Tourist Board (HTA) has chosen Aviareps Nordic as its tourism trade representative in Norway, Sweden, Denmark and Finland. We are very excited to work with Aviareps to introduce our amazing country to the Swedish market and share our passion for Hungary!
In recent years, Hungary's treasures have been partially hidden from Swedish visitors. However, the current situation has highlighted the value of safe, easily accessible destinations that also offer outstanding opportunities for recreation and culture. Come and be captivated by Hungary's over a thousand years of history and culture. Take a deep breath in nature, bathe in our hot springs and recharge your batteries. Taste the unique and delicious Hungarian cuisine.
Dr. Zoltán Guller – CEO of the Hungarian Tourist Board (HTA)
”It is a great pleasure to be able to collaborate more closely with the Scandinavian travel industry and media partners in collaboration with Aviareps. Tourism is experiencing extraordinary times when safety often plays a key role in our choices of destinations to which we travel. Hungary has overcome its difficulties, thanks to quick measures by the authorities and a quick adaptation to social distancing behavior. In Hungary, comfortable accommodations, cozy restaurants with local dishes, spectacular attractions and picturesque small towns await tourists with open arms. The service level is high and the environment is safe. When the situation normalizes again, we look forward to welcoming Swedish guests to Hungary!”
Dalma Horvath – Regional Manager of Business Development at the Hungarian Tourist Board for the Nordic countries and Israel.
Dalma completed her degree in Tourism Management at the University of Greenwich in London. She has been with the Hungarian Tourist Board for almost four years now and previously worked as a project manager for high-priority issues. She was also part of the expert group sabout building the new strategy for Hungary's international tourism representation methods. She is currently the Regional Head of Business Development for the Nordic Countries and Israel at the Directorate of International Relations of the Hungarian National Tourist Board.
”My main mission is to create a platform between the Hungarian and Nordic players at B2B level to attract more visitors from the Scandinavian countries to Hungary. I am very happy to represent Hungary and the Hungarian tourism suppliers at an international level. I would like to share my passion and knowledge about Hungary as a tourist destination by telling about the latest developments and our new attractions. I will organize activities such as sales visits, webinars, online workshops and roadshows to promote Hungary in the Nordics. Our goal is to expand the contact network towards B2B partners to create joint collaborations. My ambition is to connect with product managers and decision makers at tour operators to increase our marketing activities. I will keep the market updated on new products, undiscovered destinations and new tourism developments in Hungary. Do not hesitate to contact me if you need information: dalma.horvath@mtu.gov.hu.
Tapani Kauhanen – General Manager / Aviareps Nordic
”We are happy and proud to have been appointed to Hungariana tourist office representative in the Nordic countries. Our "Local presence in all Nordic countries makes it possible to reach the market in local languages. We see great potential in the market for more Nordic travelers to discover Hungary.".
About the Hungarian Tourist Board, HTA
The Hungarian Tourist Board (HTA) is the state organization responsible for the development and public administration of tourism in Hungary. The HTA is tasked with defining and developing the strategy for tourism, monitoring the use of EU and domestic budget funds intended for tourism development, and managing Hungary as a tourism brand.
HTA employees want to share ”their Hungary” with visitors. For this reason, our fundamental motivation can best be described as ”we want to share our passion for Hungary.”
