Friday 28 Aug, 2026

Swedish travel company warns tourists about heat by text message

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The Kerberos heatwave is plaguing southern Europe, with temperatures expected to exceed 40 degrees Celsius. Red warnings for extremely high temperatures have been issued in Italy, among other places.

Several Swedish travel companies are now urging travelers who are in extremely hot parts of Europe to be careful and have sent out text messages to their customers with advice on how to cope with the heat, reports Aftonbladet.

– We urge our guests to be careful in this heat. We have sent text messages with tips on drinking plenty of water, taking a siesta and not lying in the sun, says Claes Pellvik, communications manager at Ving, to the newspaper.

The travel company Tui has also sent out text messages to its travelers, reminding them not to light fires and to think about where to butt cigarettes in the dry climate. The travel companies' text messages have gone to travelers in Spain, Greece and Italy, among other places.

According to Expressen, neither Ving, Tui nor Apollo have noticed fewer bookings during the heat wave. The extreme heat is also not a valid reason for cancellation or rebooking according to the travel companies, as there is no advice against travel.

Source: TT

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