Friday 25 Sep, 2026

TUI Blue launches professional training video series

Source:TUI

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Source:TUI

Now The hotel chain TUI Blue is now launching its new training video series "be BLUEf!t" on YouTube to inspire people to achieve their fitness goals.

The be BLUEf!t series has been developed by professional fitness experts from TUI Group's global hotel chain TUI Blue and in the series they reveal their best training tips to inject momentum into any home workout session.

”BLUEf!t is about the holistic approach to health and fitness that we offer in our hotels, including a diverse range of classes and workouts. The strong registration figures we see in our BLUE app show that our program is very popular with our guests, but with the ”be BLUEf!t” videos, everyone can now gain insights from our fitness professionals,” says Artur Gerber, CEO of TUI Blue.

”The ”be BLUEf!t” videos are completely free and available on TUI Blue’s social media channels, with two new workouts added each week. Each workout takes place against the unique backdrop of TUI Blue Nam Hoi An in Vietnam, adding a holiday atmosphere to the workout experience.

The series offers a balanced mix of workout routines, from strength training and cardio to flexibility and balance-enhancing workouts. Viewers can look forward to a total of 20 professional videos, which will be published continuously until mid-March 2024. The series features instructors Lars Löwe and Armin Kanani, who will enrich each workout with their individual style and motivational insights.

“Many hotel guests want to take their holiday motivation home with them and continue their training. We believe that we all have the opportunity to stay fit and healthy in our everyday lives as well. With this comprehensive training video series, we aim to help our guests achieve their goals,” says Lars Löwe, Corporate BLUEf!t Manager at TUI Blue.

You can find the playlist for the ”be BLUEf!t” videos at YouTube.

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