Thursday 10 Sep, 2026

Göta Canal Company recruits Magnus Hollwin as new Head of Marketing and Communications

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Photo: Götakanalbolaget

Magnus Hollwin has extensive experience from the advertising industry and most recently comes from a position as CEO at Jerhammar & Co communications agency.

During his time in the industry, he has developed communication concepts and strategies for several different clients within the tourism sector.

– We are extremely pleased with the competence and experience that Magnus will bring to the company. Our vision is, with our historical heritage at the centre, to become Sweden's most attractive experience area. Magnus will be a great asset in our common work to achieve this, says Roger Altsäter, CEO of Göta kanalbolag.

Magnus Hollwin will be part of the Göta kanalbolag management team and will be based at the company's head office in Motala.

Magnus Hollwin took up the role on 10 September.

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